MLM Lead Generation

With winter fast receding for another year, the approaching summer brings with it the promise of longer evenings, warm sunshine and an opportunity for the kids to escape the confines of the home and emerge to enjoy playing outside during the long summer nights.

However, with the advances in digital entertainment and coupled with the fears faced by parents in letting their children play outside unsupervised, many youngsters will spend the coming evenings in front of the television or video games console rather than running amok outside with their friends. This alarming reluctance to venture outdoors to play tag, hide and seek, cowboys and Indians or the current game of choice is being widely attributed to the rising tide of obesity in our youngsters.

So far this year, the media have highlighted this topic by reporting on health risks involved in being overweight – not just in children, but also in adults. Individuals who are classed as obese have a much higher chance of developing life changing diseases such as diabetes, heart disease and osteoarthritis, to name just a few. Also, from the opposite end of the range, these obesity reports are coupled with the recent ‘size zero’ outcry that has inundated our celebrity-obsessed culture. However, both extremes court numerous health risks and the current buzzword to assess whether you are ‘too skinny’ or ‘too fat’ is BMI – Body Mass Index.

BMI looks at the ratio between your weight and height to assess what your body weight should be. The guide can then be used to establish whether an individual is of ‘normal’ weight or not; but there have been numerous debates as to whether BMI is an accurate assessment of health relating to weight as not everyone can agree on the point when someone becomes ‘healthy’ or ‘unhealthy’. With confusion about what you should eat or how much you should weigh, are we becoming a society obsessed with image or the possibility of a health crisis when our indulgencies finally catch up with us?

For providers of healthcare, these life style trends can cause concern. If the NHS is struggling to cope with the illnesses of an active generation, how will it cope with the consequences of the current sedentary generation? Some private medical insurance providers have jumped on the bandwagon and reward those members who lead a healthy life style or have a ‘normal’ BMI by offering a discount on their premiums. Alternatively, loadings can occur if your life style is not so healthy or your BMI a little higher than necessary.

But if the experts can’t agree on what your BMI should be how can your private medical insurance provider be so certain? Health-on-Line, for example have recognised this confusion and have removed the questions relating to height and weight from their application process. Just tell them your age and what you wish to be covered for and you will receive a competitive quote for the same amount whether you are large or small.

Andrew Regan
http://www.articlesbase.com/health-articles/body-mass-index-a-slogan-for-todays-generation-129196.html

Are you familiar with a magnetic system for online MLM Lead Generation for your Internet network marketing business? Let’s talk about how to get people to hunt you as instead of you feeling like you are always chasing them.

There is an art to generating online MLM Leads on the Internet. The network marketers who do the best are the ones who let the Internet sort out prospects who are casually surfing around from those who are serious about starting a business of their own and making more money.

You can probably remember back to examples of some of the best distributors that you have sponsored in the past. Without exception, these are people that showed a very strong interest in your business and were contacting you to learn more about it.

How many distributors do you think would like to have an endless supply of people like that to follow up with every day?

This is what online marketing can do for you. It can expose your business to literally thousands of people every day, who will then in turn sort themselves down to a handful of serious prospects.

You let the Internet do the sorting for you through a sign up form on a landing page. Then all you do is promote your lead capture page over and over until you have as many prospects coming in on a daily basis that you want. This allows you to spend the majority of your time marketing your business and your landing page. It also allows you to zero in on talking with quality prospects who have a sincere interest in your business opportunity.

In essence, these are people who are now hunting you down as opposed to you feeling like you are chasing them all the time. It is a much better way to spend your time because emotionally you will feel a lot better about building your network business when you’re not experiencing a high rejection level that many network marketers face.

This gives you 3 things that you now need to concentrate spending your time and energy on in becoming an expert at.

1. Driving traffic to your landing page.

2. Following up with your prospects and enrolling those who are interested into your business

3. Teaching you are downline distributors to do exactly what you are now doing.

In summary hopefully you have come to the same conclusion that we have listed for you here in this article. Good leads are people who hunt you, not the opposite. Use the web to find those people and then follow up accordingly, that’s the key to generate MLM leads online!

Elmar Sandyck
http://www.articlesbase.com/internet-articles/targeted-leads-are-people-who-hunt-you-not-the-opposite-718489.html

Although annuity lead scams are out there, agents agree that leads are the lifeblood of their business. No matter how good the products or presentation, without a qualified prospect there can be no sale. Annuity agents also agree there is a vast difference between a lead and a qualified prospect. If you are among the majority of agents who depend on lead generating companies to supply both prospects and suspects, you need to know the standards and definitions of a legitimate lead, a qualified prospect, and an outright scam.

Leads fall into two categories, raw and qualified. Raw leads are generated according to demographics. Qualified leads are further refined by the subject’s level of interest in you and your products. All leads should be filtered by specific criteria which often includes age, income, geography and possibly home ownership and marital status. When you pay extra to have your leads qualified, you refine your list of suspects down to prospects.

Annuity lead costs can range from 10¢ to 75¢ for each name on a raw list, up to $10 to $35 each for individuals who have qualified themselves by (a) knowing who you are, (b) knowing what you sell, and (c) agreeing to talk to you further. Internet leads and direct mail/direct response leads are often well qualified and worth the investment. Insist on exclusivity (you are the only agent getting the lead) and freshness (the fresher the better). Anything less can be a waste of time.

Telemarketing is still a viable means of lead generation, but there are two red flags to watch out for. Beware of companies using immature, inexperienced telemarketers who have an hourly quota to fill or who get paid per lead generated. Ask specifically who makes the calls and how they are paid. Another bad omen is the telemarketing company that charges per lead instead of by the hour. In my 30 years in the lead business I have never found a telemarketing company that consistently generates a predetermined number of leads at a fixed cost without compromising the quality. Unfortunately, most annuity agents opt for the false sense of security of knowing how many leads they get for their money instead of how good the leads will be. Quality is always the bottom line.

The gold standard of qualified leads is the preset appointment. This prospect fits the demographic and is further qualified by (a) knowing who you are, (b) knowing what you sell, and (c) agreeing to meet with you at a time and place to hear your presentation. Salespeople of all persuasions yearn for the days when they can leave prospecting behind and just do what they do best: sell and close, sell and close. But this yearning often overpowers better judgment, and many promising careers have been cut short by preset appointment programs that sound great but just don’t deliver.

Ironically, the preset appointment program I hear cursed most often is the one promoted by the highest grossing field marketing organization in the country. Every agent I talk to (that’s 100%) describes them as a complete waste of money. One agent told me he was quoted a fee of $5,614 for 40 appointments, of which only 25 would be replaced in case of a no-show. As expected, their standard operating procedure is to use immature, inexperienced telemarketers who have an hourly quota to fill or who get paid per lead generated. They also charge per appointment instead of by the hour.

In all fairness to legitimate annuity lead producers, however, there are three things an agent must do with every lead or appointment that often get neglected. First, assuming the leads can be emailed or posted to a web calendar as soon as they are generated, the agent must call the prospects and confirm the appointment time, place and date. Do not talk product. Just confirm and show up.

Second, if you purchase direct mail/direct response leads, do not take the lazy approach of calling for an appointment. It is imperative you use the Drop-By System. If you try to skip the work by calling for an appointment, you are just another junk phone caller even though they signed the postage-paid card and mailed it back asking you to call them. Your appointment setting rate will struggle to reach 20%. But if you follow the Drop-By System to the letter, your appointment setting rate will soar to between 60% and 80%.

Third, before you spend any money on annuity leads or preset appointments (or before you use up the free leads your marketing organization gave you as a recruiting bonus), make sure your presentation and close are well rehearsed and brightly polished. I often hear agents say, “Just give me someone to talk to, I can sell anybody.” The next thing I hear from them is, “These leads stink!”

Annuity lead scams are out there. But fortunately, there are enough good companies to keep faith (and production) alive. If you want to report on an exceptionally good, or bad, annuity lead generating company you’ve had experience with, please drop me a line by clicking on one of the links in my bio below.

Gary Le Mon
http://www.articlesbase.com/sales-articles/annuity-lead-scam-watch-69700.html

People searching to make residual income online are beginning to find a ton of success using the network marketing business model.

The playing field has been leveled because of the new concept of “free lead sharing”. New MLM distributors are earning their 1st check much faster due to having more people sign up than saying NO. Even if it’s their first day and their first try at network marketing or making money online.

Web based front end virtual offices are going to become the standard for all networkers in the near future. Having all voice mails, emails, faxes, autoresponders and managing multiple lead capture pages in one unified inbox will allow the established mlm distributor to manage all of his lead generation campaigns under 1 log in and password.

Plus it allows you to create multiple “lead sharing rotations” for your down line. You now can tell your prospect that he’ll have instant activity for his business without any additional cost. He or she doesn’t need to build a list or talk to anyone that’s not interested. He or she doesn’t have to worry about creating marketing campaigns or have a huge budget to get started. All he or she needs to do is become a distributor and get themselves a virtual office and they’re plugged in.

I personally offer a money back guarantee to any new rep I personally sponsor that he or she will earn their 1st commission check in the 1st 30 days.

However in my opinion there’s has been a huge gap between “network marketing” and” internet marketing”. Until now it’s been 2 totally different skill sets.

As an internet marketing you have to know things seo and all this web 2.0/social media stuff. You have to have knowledge in website design or at least basic HTML. You must be blogging and spending every minute of every day trying to drive more traffic to your site.

Now as a network marketer your strength is team building and networking with people. Your people skills seem to always outshine your technical skills. You constantly have to rely on purchasing leads from someone or some company who claim to have those technical skills. And you already know how that story ends for most…Disaster and disappointment.

I find it amusing how many network marketers who are trying to sell you their new e-book versus sponsoring you.

And lastly ALL network marketing companies have yet to grasp how to allow the independent distributors to use company and product information in ways that is for the good of all reps instead of having most be penalized for duplicate content.

There are some things that are common challenges for both the internet and network marketer. Both marketers are endlessly searching for ways to improve converting prospects into income either from a sale of a product or a sign up/sponsor. Both are looking for better ways to prequalify prospects and use the web to automate the process.

This new lead sharing concept is solving both prequalifying and automating problems in one swoop. The concept of using a unified web based virtual office with lead sharing is the long awaited bridge between internet marketing and network marketing.

“Lead Sharing Rotations” within down lines using a web based virtual office are just now being introduced. There are still only a handful of mlm distributors using lead sharing to create residual income.

Now it could be you onstage this year as your companies TOP MONEY EARNER. You know have the chance to be the one who introduces lead sharing to your organization and watch your residual income soar.

Losson Buchanan
http://www.articlesbase.com/internet-articles/create-residual-income-with-this-new-concept-686796.html